Keep 'Em Wet
Save the hero shots for your grandkids- Yvon Chouinard, Patagonia Founder
For a wild steelhead to reach this moment they’ve already surpassed all odds – let’s make the next couple minutes as easy as possible on them. Biologists tell us that even 10 seconds out of water can hurt a trout’s chance of survival. And these aren’t just any trout – they’re wild steelhead – and they’re on their way to create the next generation for us to cherish and enjoy. Let’s do what’s best and keep em’ wet during catch and release.